We are excited to announce an important addition to our sales team. Takudzwa Mushonga (Tak) has been appointed to the role of Sales Account Manager.Takudzwa brings a strong background in sales and customer service expertise. Gary Brierley (Global Partnerships Director) commented, I’m so pleased to warmly welcome Takudzwa to Tough Tech Ltd .His appointment to Read more…
Tough Tech expands its operations We are very pleased to announce that we have employed Rowland Barnes as Operations Director. Barry Lowe (CEO) commented “it’s so good to work with Rowland again after many years working together at Comtech and Vianet. As we are ramping up production of our new ATLAS product I Read more…
Tough Tech funding received to facilitate growth and investment in ATLAS technology. Cheshire-based Tough Tech, which developed an innovative tyre pressure monitoring system, has secured a £250,000 investment through NPIF – FW Capital Debt Finance, managed by FW Capital and part of the Northern Powerhouse Investment Fund (NPIF). Tough Tech are Read more…
En Garde. I’m challenging your business model! For many of us the buying and selling of products and services are a regular part of our working life. It doesn’t matter which side of the table you sit on, all the sales decisions made should ultimately add value to both the Read more…
For those not familiar with the term ‘malarkey’ it means meaningless talk or nonsense! It was a phrase used by a customer recently who would go on to request that I explain ‘M2M & IOT connectivity in a way that someone who gets their children to set up all their Read more…
Tough Tech working in India – Gary Brierley. A very happy Diwali to all my friends, colleagues and customers in India.For over three years I travelled the length and breadth of India with my team promoting the benefits of Radial tyre technology over Bias Cross ply use.As recently as 2006 Read more…
TPMS Installation of PressurePro TPMS and ATLAS on an RTG crane. Wow, what a spectacular view from the cab of this RTG! We have recently worked with one of our partner distributors, InStock Net of Slovenia to provide a connected ATLAS TPMS solution for RTG’s at the Adriatic Gate Container Read more…
Ghost Fleets – not knowing the vehicle health once the vehicle is on the road! Like many families mine is preparing to celebrate All Hallows Eve, (Halloween) and preparations have begun early from buying pumpkins to decorating the house. This year I have noticed a definite theme; ghosts! Ghosts are Read more…
For decades, tyre manufacturers and service providers have been ‘evangelical’ in their message regarding the maintenance of correct tyre pressures on commercial vehicle fleets and OTR machines. It’s a message that has been well received over that time and even those with the most basic mechanical aptitude understand the benefits Read more…